> ## Documentation Index
> Fetch the complete documentation index at: https://apidoc.cufinder.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Posting Activity Increase

> The company is posting noticeably more on social.

<CardGroup cols={3}>
  <Card title="Signal key" icon="code">
    `posting_activity_increase`
  </Card>

  <Card title="Category" icon="category">
    Activity
  </Card>

  <Card title="Source" icon="world">
    Company Professional Network page (post frequency), rolling baseline.
  </Card>
</CardGroup>

The company is posting noticeably more on social.

## When it fires

<Card title="Trigger condition" icon="bolt">
  Posts in the last 30 days ≥ 1.5× the rolling average of the preceding three 30-day windows.
</Card>

## Magnitude

Moderate to high (1.5× threshold).

<Note>
  For the full bucket definitions used across percentage-based signals, see [Magnitude buckets](/buying-signals/concepts/magnitude-buckets).
</Note>

## Why it matters

A company suddenly talking more usually has something to announce. Increased posting cadence often precedes or accompanies launches, funding news, hiring pushes, or events, it's a sign the company is in an active, outward-facing phase.

## How to read it

<CardGroup cols={1}>
  <Card title="Something to say">
    More posting means active announcements or campaigns.
  </Card>

  <Card title="Outward phase">
    Companies post more during growth and launch periods.
  </Card>

  <Card title="Read the content">
    Check what they're posting about for the why.
  </Card>
</CardGroup>

## Outreach playbook

<Tip>
  Engagement opportunity. Read recent posts to find the conversation hook.
</Tip>

## Related signals

<CardGroup cols={2}>
  <Card title="Posting Activity Decrease" href="/buying-signals/signals/activity/posting-activity-decrease">
    The company is posting noticeably less on social.
  </Card>

  <Card title="Avg Engagement Change" href="/buying-signals/signals/activity/avg-engagement-change">
    Average post engagement shifted significantly.
  </Card>

  <Card title="Post Topic Shift" href="/buying-signals/signals/activity/post-topic-shift">
    The dominant topic of recent posts changed.
  </Card>

  <Card title="Page Reactivated" href="/buying-signals/signals/activity/page-reactivated">
    The company resumed posting after a dormant stretch.
  </Card>
</CardGroup>

***

<Card title="Track this signal with CUFinder" icon="rocket" href="https://dashboard.cufinder.io/auth/signup" horizontal>
  Surface `posting_activity_increase` across millions of companies, enriched with verified emails, phones, and full firmographics. Start free, no credit card required.
</Card>