> ## Documentation Index
> Fetch the complete documentation index at: https://apidoc.cufinder.io/llms.txt
> Use this file to discover all available pages before exploring further.

# People Signals

> Signals derived from individual profiles: hires, departures, promotions, and executive moves.

People signals are derived from individual employee profiles rather than the company page. They are often the earliest and richest buying signals, a single executive hire can reshape an entire purchasing strategy months before it shows up in headcount or funding data.

There are **17 people signals**. Every signal is attributed to the right company automatically: a join is attributed to the company the person moved to, a departure to the company they left.

## Why people signals matter

<CardGroup cols={2}>
  <Card title="Earliest indicator" icon="clock">
    A new CRO or VP of Engineering signals a coming stack overhaul before any budget moves.
  </Card>

  <Card title="New buying centers" icon="user-plus">
    A first-ever hire in a function creates a brand-new budget owner with no incumbent vendor.
  </Card>

  <Card title="Committee changes" icon="users-group">
    Departures and churn reshape who you need to win over.
  </Card>

  <Card title="Follow the people" icon="route">
    A champion who moves companies is a warm lead at their new employer.
  </Card>
</CardGroup>

## Every people signal

| Signal                                                                                        | What it means                                                         |
| --------------------------------------------------------------------------------------------- | --------------------------------------------------------------------- |
| [`employee_joined`](/buying-signals/signals/people/employee-joined)                           | A person's current company changed to this company.                   |
| [`employee_departed`](/buying-signals/signals/people/employee-departed)                       | A person left this company for another.                               |
| [`internal_promotion`](/buying-signals/signals/people/internal-promotion)                     | Someone was promoted to a more senior title at the same company.      |
| [`lateral_title_change`](/buying-signals/signals/people/lateral-title-change)                 | Someone changed title at the same company without a seniority change. |
| [`c_suite_hire`](/buying-signals/signals/people/c-suite-hire)                                 | A new C-level executive joined the company.                           |
| [`c_suite_departure`](/buying-signals/signals/people/c-suite-departure)                       | A C-level executive left the company.                                 |
| [`founder_departure`](/buying-signals/signals/people/founder-departure)                       | A founder left the company.                                           |
| [`vp_hire`](/buying-signals/signals/people/vp-hire)                                           | A new VP-level leader joined the company.                             |
| [`vp_departure`](/buying-signals/signals/people/vp-departure)                                 | A VP-level leader left the company.                                   |
| [`first_role_hire`](/buying-signals/signals/people/first-role-hire)                           | A company made its first-ever hire for a role function.               |
| [`key_role_vacancy`](/buying-signals/signals/people/key-role-vacancy)                         | A senior role stayed unfilled for 60 days.                            |
| [`leadership_churn_spike`](/buying-signals/signals/people/leadership-churn-spike)             | Multiple senior leaders departed in a short window.                   |
| [`engineering_leader_hire`](/buying-signals/signals/people/engineering-leader-hire)           | A new engineering leader joined the company.                          |
| [`sales_leader_hire`](/buying-signals/signals/people/sales-leader-hire)                       | A new sales leader joined the company.                                |
| [`talent_outflow_to_competitor`](/buying-signals/signals/people/talent-outflow-to-competitor) | An employee left for a known competitor.                              |
| [`talent_inflow_from_company`](/buying-signals/signals/people/talent-inflow-from-company)     | A company hired multiple people from the same source company.         |
| [`notable_hire`](/buying-signals/signals/people/notable-hire)                                 | A high-profile or highly experienced person joined.                   |

<Card title="Track executive moves with CUFinder" icon="rocket" href="https://dashboard.cufinder.io/auth/signup" horizontal>
  Surface hires, departures, and promotions across millions of profiles, with verified contact data attached. Start free.
</Card>