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Signal key

vp_departure

Category

People

Source

Person Professional Network profile (title), left-company attribution.
A VP-level leader left the company.

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When it fires

Trigger condition

employee_departed AND the old title was VP-level.

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Magnitude

High.
For the full bucket definitions used across percentage-based signals, see Magnitude buckets.

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Why it matters

The vacancy and the successor both create timing windows. A departing VP leaves a gap that either stalls decisions (until a successor arrives) or opens them (when the successor wants to make changes). Feeds leadership_churn_spike and key_role_vacancy.

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How to use VP Departure Signal?

Where you sit. You run RevOps at a B2B software company, and you own forecast accuracy. Every quarter, a couple of deals slip for the same undiagnosed reason: the executive who sponsored them quietly left the account, and nobody moved the deal out of commit until it was too late. The mission. Make sponsor departures a visible, automatic event in your pipeline instead of a post-mortem discovery. The signal fires. vp_departure fires for Marbury Tech, a mid-six-figure opportunity your team has forecast to close this quarter. The departed executive is the VP of Operations, the named economic buyer on the deal. Reading it. A departed sponsor does not kill a deal, but it resets its probability, and forecasting it at the old number is fiction. Initiatives sponsored by a departed VP get re-litigated by whoever inherits the budget, and inherited initiatives lose more often than they win. Your move.
  1. Auto-flag the opportunity and notify the AE and their manager the same day.
  2. Downgrade the forecast category until the AE confirms the successor and re-validates budget.
  3. Pause sequences aimed at the departed VP’s org, so your automation does not email a ghost, which reps rarely notice and buyers always do.
  4. Create a follow-up task for the successor announcement; a new VP of Operations is also a fresh vp_hire opportunity on the same account.
Put it on autopilot. Sync your open-opportunity accounts to a weekly People Signals API check on vp_departure, and wire hits straight into CRM workflow rules. The whole loop runs without a human remembering to check. Why it lands. Most forecast misses are not bad selling, they are stale information. This signal removes one entire class of surprise from your quarter, and your forecast call stops depending on whether an AE happened to check a profile page.

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How to read it

Vacancy window

A gap can stall or reset functional buying.

Successor opportunity

A new VP often re-evaluates the stack.

Composite fuel

Feeds leadership_churn_spike and key_role_vacancy.

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Outreach playbook

Track the backfill. Re-engage when a successor is named.

VP Hire

A new VP-level leader joined the company.

C-Suite Departure

A C-level executive left the company.

Key Role Vacancy

A senior role stayed unfilled for 60 days.

Leadership Churn Spike

Multiple senior leaders departed in a short window.

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