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Signal key

jobs_open_increase

Category

Growth

Source

Company Professional Network jobs (open postings count).
The number of open job postings increased.

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When it fires

Trigger condition

job_count increases between snapshots.

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Magnitude

Bucketed on percentage change in job_count. Buckets are assigned from the percentage change between snapshots:

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Why it matters

More open roles means more spending intent across the board. Hiring is one of the most direct expressions of budget, and rising open headcount often precedes tooling purchases by 30 to 90 days as new hires need to be equipped.

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How to use Jobs Open Increase Signal?

Where you sit. You sell recruitment advertising for a niche job board in logistics and supply chain. Your buyers are talent-acquisition teams, and their budget has one honest predictor: how many roles they are trying to fill right now. The mission. Rank your entire prospect universe by current hiring pressure, so your team always calls the companies with the most open seats and the most reason to spend. The signal fires. jobs_open_increase fires for Norvik Freight, a 3PL with distribution centers in three countries. Their open-roles count has climbed meaningfully against the last crawl, and the bucket says the jump is well above their normal fluctuation. What it tells you. Every open role represents a daily cost of vacancy that someone in that building can feel: trucks without drivers, shifts without supervisors. When open roles rise faster than fills, the TA team is losing ground, and teams losing ground buy reach, more channels, more visibility, more speed. Your product is precisely that reach, in their exact niche. Your move.
  1. Sort this week’s queue by magnitude bucket, and put rising accounts above every static one, regardless of size.
  2. Reference the pressure, not the product, in the first line: fifteen open roles in a driver-shortage market is a sentence that buys you the second sentence.
  3. Pitch the niche advantage: a logistics-only audience fills logistics roles faster than the generalist boards they are already burning budget on.
  4. Set a decay rule, if the open count falls for two consecutive periods, drop the account down the queue; the budget urgency falls with it.
Put it on autopilot. A weekly Company Signals API pull on jobs_open_increase across your logistics segment produces the ranked call list before Monday standup. Why it lands. You stop selling job advertising to companies that might hire, and start selling it to companies visibly failing to hire fast enough.

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How to read it

Budget intent

Open roles cost money and the tools to support those roles cost money too.

Lead time

Postings precede start dates, giving you a head start on outreach.

Function matters

Pair with first_job_in_function to see where the spending is going.

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Outreach playbook

Useful as a base layer. Combine with function-specific signals to target the right buyer.

Jobs Open Spike

Open job postings jumped sharply above the recent baseline.

First Job in Function

A company posted a role in a function it hadn’t hired for in 12 months.

Sales Hiring Surge

Sales job postings doubled versus the prior crawl.

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